Described by VICE as ‘hyper-literate on internet culture', Will is one of the most prominent and prolific YouTubers and internet personalities in the UK. Famed for his IRL, reactionary content and take on internet culture, he has amassed a combined audience of over 10 million people and boasts total YouTube views in the billions.

A forward-thinking, pioneering force within the world of entertainment, Will really knows how to capture his audience with videos that are always on-trend and hilariously delivered.

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